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The Project

Brand Identity

Puerto Rico

What We Created

For Kuerdăz, a brand inspired by the art of macramé, we created a thoughtful brand identity that blends creativity with simplicity. The design features a “K” icon inspired by intricate knotting techniques, paired with linear patterns to reflect the essence of macramé. Using earthy tones, the identity conveys comfort and sophistication, capturing the brand’s artistry and craftsmanship.

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